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BUSINESS TO BUSINESS

Getting down to business.
Creating connected, compelling
commerce for B2B.


BUSINESS TO BUSINESS

B2B commerce is changing, morphing into a B2C-like experience.

Close to 75% of B2B buyers research half or more of their work purchases online. Digital leaders getting this transformation right are generating five times more revenue than companies lagging on the digital front.

As commerce experts with vast experience working with B2B enterprises, LiveArea helps brands enable innovation, growth, and competitive advantage in an increasingly digital and technology-savvy marketplace.

In addition to delivering B2C experiences, we help brands empower customers, business users, sales teams, and channel partners. We apply strategy, design, technology, and digital marketing to address the challenges and opportunities facing B2B brands today across their businesses.

b2b commerce stats

FastTrack logo

FastTrack logo

FastTrack logo

Accelerate your path to profit
with FastTrack Commerce by LiveArea.

Digital transformation is changing B2B sales and operations as more brands embrace eCommerce to better serve buyers, create compelling customer interactions, and grow sales. But going to market quickly and economically with enterprise-class technology can be challenging – until now. FastTrack Commerce by LiveArea is an SAP-Qualified Partner Package built expressly for SAP Commerce Cloud and designed to meet the unique needs of B2B commerce. In just 16 weeks, you can launch an eCommerce platform harnessing the power and flexibility of SAP Commerce Cloud, ranked a B2B solution leader by Forrester.

“Leveraging LiveArea technology and expertise, we’ve created a more fulfilling and consistent customer experience across all our sales channels.”

SCOTT BAUHOFFER, SENIOR VICE PRESIDENT AND GENERAL MANAGER, ECOMMERCE, ADVANCE AUTO PARTS

BRANDS WE WORK WITH

Advance Auto Parts Client Logo
Drive Medical Client Logo
SnapAV Logo
Vetsfirstchoice Client Logo

B2B

Distribution icon, b2b commerce

Distribution

Manufacturing icon, b2b commerce

Manufacturing

b2b2c icon, b2b commerce

B2B2C

CASE STUDIES

SnapAV case study thumbnail

Amping up online B2B sales through digital channels and empowering dealers.

Advance Auto Parts case study thumbnail

Firing on all cylinders in the retail vehicle parts aftermarket.

MSA safety case study thumbnail
MSA safety

To leverage all the B2B capabilities of its SAP Commerce platform, MSA turned to LiveArea.

THOUGHT LEADERSHIP

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Artificial Intelligence Connecting the Dots
FEATURED POST

Artificial intelligence (AI) is the ‘defining technology’ of our times. Despite obvious benefits in automation and customer experience, businesses have been slow to...

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B2B Whitepaper
FEATURED POST

Now is the time to take B2B eCommerce in your business to the next level. But how? Download The New Rules (and Secrets) of B2B eCommerce and find out.

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B2B Buyer Personas Customer User Templates Blog

LiveArea's Richard Mathias discusses different personas in B2B manufacturing and distribution, and how different roles and processes can define the customer journey.

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Generational Spending Whitepaper
FEATURED POST

How do age groups differ when it comes to online buying behavior? What are the hallmarks of each generation? Find out in Lens on Generational Spending.

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FEATURED POST

B2B is complicated, but taking a page from B2C sellers can simplify sales and service.

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Webinar Recording - Commerce in B2B Rules
FEATURED POST

Richard Mathias, Senior Technology Architect and Rich Morgan, Area Vice President SAP Sales Lead, discuss what makes a successful B2B commerce project.

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