Science and story merge in a modern, luxury aesthetic.
Responsive digital flagship redesign brings to life the science and story behind SK-II in a modern high-end aesthetic, one that matches the elegance and luxury quality of the brand. We strike a balance between minimalism to showcase the products and rich content areas to entice and educate the customer.
Guided selling by concern.
SK-II has many products that can help customers with a wide array of skin concerns, so getting customers to the products that are specific to their issues quickly is crucial. This guided selling app achieves this and immediately answers their most important question right on the homepage “which product helps my skin with…?”.
MORE WORK
The popular brand is seeing effervescent results from a data-driven tiered loyalty program created by LiveArea.
A respect for the past and an innovative approach to the future.
A bold omnichannel approach allows the company to stay ahead of the game.
TRUSTED BY THE BEST
We bring insight and creativity to every engagement – not just artful design, but trend-setting strategy and technology, and unmatched experience.