Good sports. Great brand.
Conceptually angular, but responsive, we created a design tightly weaving together gear, athletes, and stories into a self-reinforcing experience. Product is connected to every athlete and each story. A never-ending loop always connects the customer back to the shopping experience and ensures no dead ends.
Adventure. Athletes. Gear.
The living embodiment of adidas Outdoors brand values and approach, each athlete gets a spotlight within the site where their story can be told. The “News” section gives compelling adidas Outdoor content a featured place to live and connects it seamlessly with the gear dressing up each story.
MORE WORK
With the Crocs Jibbitz™ Personalizer, an interactive digital experience tool designed by LiveArea, Crocs footwear becomes a canvas for creativity and personal expression.
Nordic sporting goods supplier Active Brands reveals elegant online stores.
Firing on all cylinders in the retail automotive parts aftermarket.
TRUSTED BY THE BEST
We bring insight and creativity to every engagement – not just artful design, but trend-setting strategy and technology, and unmatched experience.