The Luxury Data Gap – Overcoming Privacy and Anonymity in Luxury eCommerce
Luxury consumers expect personalised and exclusive experiences both online and in store, however the market has its own nuances when it comes to data.
Luxury Online Shopping – How Can Luxury Brands Best Sell Direct-to-Consumer Online?
Heritage, quality, and personal relationships are vital differentiators for luxury brands, but how can these be portrayed digitally to the modern customer?
Sustainable Clothing – Is the Fashion Industry Ready for Ethical Clothing?
Sustainability is about the big picture, it’s time for fashion brands to talk about their materials, packaging, manufacturing, product care, and logistics.
Wearing it Well: How Fashion Brands Can Design a Digital Strategy
FEATURED POST
Three words characterize the fashion industry today: Changing, digital, and fast. Both industry economics and strategy are on the move ...
Mobile-First eCommerce Platform – How Did New Era Launch Mobile-First in 7 Days?
FEATURED POST
Richard Mathias, Senior Technology Architect at LiveArea, discusses New Era’s fresh mobile-first direct-to-consumer commerce platform – deployed in just a week.
