How Are Consumers Responding to COVID-19? Analysis by Sector
LiveArea's Elliott Jacobs explores some of the key retail and eCommerce sectors affected by the global coronavirus pandemic, and discusses how both brands and consumers are responding.
Living in a COVID19 World – A Gen Z Perspective on Lifestyle, Brands and Media
How are young people feeling about the pandemic? It’s important for brands and influencers to spread positive, informative messages to respective audiences who will listen, trust and follow. Read a Gen Z perspective here.
Home Working – A Managing Director’s Perspective
The shift to 100% remote working has presented a number of challenges such as routine, communication, morale and wellbeing. LiveArea's Paul Lynch discusses the key challenges and tips to overcome them during transitional times for businesses.
Coronavirus Part 2: A Reason to be Optimistic
While many people are worried about the immediate impact of the virus, opportunity exists now for companies. The companies that will flourish are those that don't fear the disruption, but look at it as an opportunity for the future.
Google’s Third-Party Cookie Changes: A LiveArea Perspective
Say goodbye to third-party cookies in Chrome. This change will have far-reaching impact on anyone who leverages cookies to identify users or serve ads.
B2B in the Spotlight
FEATURED POST
Research shows that B2B companies that successfully mastered digital transformation have 8% more shareholder returns and five times more revenue growth than their peers. So how do you move the needle quickly in B2B...
Coronavirus: Disrupting Industries, Upending Supply Chains
Supply chain disruption is the most significant impact of the Coronavirus on eCommerce. Many brands today manufacture goods in Asia, the most heavily hit geography. But as the virus spreads, even those that manufacture within Europe and the Americas will begin to feel challenges.
We’re Stepping Up Customer Experience, But What About Employee Experience?
Happy and engaged employees create better customer experiences, which lead to more satisfied and loyal customers and, ultimately, brand growth. Benoit Soucaret explores how brands can take the right steps to raise employee experience.
Headless Commerce in 2020: How Headless is Evolving, Entertaining, Everywhere.
LiveArea's Solutions Director James Wilson discusses how headless commerce architecture allows innovative front-end experiences, making customer interactions more relevant, frictionless and memorable.
LiveArea Takes Home Eight AVA Digital Awards
Awards season is in full swing and LiveArea is in the mix. We brought home eight AVA Digital Awards honoring our excellence in digital creativity, branding and strategy.