LiveArea Wins Six AVA Digital Awards
Top creative industry recognition for Saks Fifth Avenue and Vari work
February 9, 2021
For the second consecutive year, LiveArea has won top honors in the annual AVA Digital Awards competition. The global competition recognizes creative professionals for excellence leading the planning, concept, direction, design, and production of digital communications.
LiveArea won a total of six awards, including four for client work. We received awards for our web production work for luxury brand Saks Fifth Avenue and workspace innovation company Vari in addition to honors for LiveArea marketing materials.
Vari stands tall
A platinum award, the highest honor, was given to LiveArea for Vari’s business-to-consumer website, which we built and launched last year as part of Vari’s brand transformation. A LiveArea video case study on Vari also was named a platinum winner.
We received multiple gold awards for our work with Saks Fifth Avenue, which launched a new digital storefront built by LiveArea last year on Salesforce Commerce Cloud. Gold awards were won in two categories, including business-to-consumer website and eCommerce storefront. Similarly, Luxury Daily named Saks Fifth Avenue “Luxury Retailer of the Year” in January for its “adaptability and successful digital advancements amidst the COVID-19 pandemic.”
About the AVA Digital Awards
Judges are industry professionals looking for companies and individuals whose talent exceeds a high standard of excellence and whose work serves as a benchmark for the industry. In the past, about 16 percent of entries won platinum awards while 19 percent of entrants won a gold award.
Winners were selected from over 200 categories in audio, video, and web-based production. Other top award winners for 2020 include AT&T, Deloitte, the Financial Times, Leo Burnett, NATO, and Salesforce, a key LiveArea partner.