On-Demand Panel Session
Millie Kendall MBE - CEO, The British Beauty Council
Elliott Jacobs - Director, Agency and Commerce Consulting, LiveArea EMEA
Samantha Gray - Client Partner, LiveArea EMEA
Ben Scherpenbergs - Business Management, PFS
Our experts had an insightful discussion on the future of beauty; uncovering the recent impacts on the industry, how health and beauty brands have overcome the major challenges seen in 2020 and how they can evolve to gain competitive advantage utilising simple, but effective strategies.
LiveArea and PFS Experts:
Benoit Soucaret - Creative Director, LiveArea EMEA
Christophe Pecoraro - Managing Director, PFS Europe
The ‘convenience’ consumer is evolving to one with a conscience. Shoppers are balancing price, delivery and returns preferences with concerns around sustainability, ethics and trust. LiveArea and PFS explore our latest consumer research and discuss how brands can create exceptional customer experiences across the buying cycle.
LiveArea and Magento Enterprise Experts:
Richard Mathias - Senior Technology Architect, LiveArea EMEA
Jason Ford - Senior Solutions Consultant, Adobe Magento
How are manufacturers identifying opportunities to reduce costs during uncertain times? LiveArea and Magento explore identifying customer expectations and how to leverage the best aspects of Lean Operations to deliver value with the operational and commerce tooling at your disposal
LiveArea and Attraqt Experts:
Elliott Jacobs - Director, Agency and Commerce Consulting, LiveArea
Katie Woodhead - Head of Experience Optimization, Attraqt
LiveArea and Attraqt explore key digital marketing and merchandising strategies to support and prepare your business for a triple-peak period.